Our competitor is listed but we are not: what to do

You search DenmarkGuide and find your competitor, but not your own business. This is easy to fix, and it costs nothing.

Why are you missing?

• We may not have reached your city or category yet. The catalogue keeps growing.
• Your business may be listed under another name, an old address or in another category. Search for both the registered name and your brand.
• Your competitor may have added itself through the form.

How to add your business

1. Open the Add your business form.
2. Enter your name and email address.
3. Enter the business name and a link to its website or to the business on Google Maps.
4. Send the form. We get back to you if we have questions about the details.

Tip: use the same name and address as in the Danish Central Business Register (CVR). This makes the check faster. Step by step in How to add your business for free.

Why is the competitor higher up?

If your competitor has a crown icon and the label "Annonce" (advertisement), the business pays for priority placement or a premium listing. Entries without priority placement are shown in the standard order of the catalogue, which does not depend on payment.

Our editorial rankings cannot be bought. Payment never affects reviews, ratings or the order in the rankings. Under the Danish Marketing Practices Act, we must tell you which criteria mainly decide the order, and we do not hide paid placements. Read more in Does payment affect rankings and reviews? and How rankings work.

Is the competitor's information wrong?

If you see that the details of another business are wrong, you can tell us through Correct an inaccuracy, just like anyone else. We always check before we change anything. Which businesses we include is described in Which businesses are listed on DenmarkGuide?.

Related

• How to add your business for free
• Which businesses are listed on DenmarkGuide?
• Does payment affect rankings and reviews?
• Add your business

Sources

• Danish Business Authority (Erhvervsstyrelsen): Central Business Register, CVR, in Danish (erhvervsstyrelsen.dk)
• Danish Marketing Practices Act, markedsføringsloven, consolidated act no. 1420 of 2 December 2024, in Danish (retsinformation.dk)