This webshop sells clothing for women and men from more than 50 brands, Danish and international, including Les Deux, Mos Mosh, Gestuz, InWear, Part Two, Hugo Boss and Tommy Hilfiger. It was set up in 2010 and is owned by the clothing store Mr Frederik in Odense. In-house buyers select the brands, and new ones arrive each season.
Goods can be collected in Odense with Click & Collect, and returns and exchanges can also be made in the physical stores. Delivery takes 1-3 days, and delivery to a parcel shop is free for larger orders. Inspiration comes through social media and a newsletter with styling tips.





